Five years ago, when we first introduced a handful of Farah lines to Apache, we couldn’t have dreamed this historic American brand (now British-based) would become so popular with our returning customers. Today we’re delighted to unveil our new Farah SS18 collection — and rest assured, it’s an absolute beauty.

From boldly-patterned T shirts to classic check shirts, the Farah SS18 range has something to suit all manner of tastes. Even better, we’re offering a 10% discount all new Farah clothing — just type in the code FARAH18 at online checkout.

 

Chestering Graphic T Shirt by Farah (F4KS8085) — £30

F4KS8085 Chestering Graphic T Shirt by Farah

We have to kick off our Farah SS18 review with this brilliant graphic print T shirt in White (left) and Deep Black (right.) Farah have never been afraid to innovate with simple garment like a T-shirt, and their bold design pays off with a truly memorable garment. Unusually for Farah clothing, the classic “F” logo is replaced by block printed letters, making this T shirt somewhat of a collector’s item for Farah fanatics.

Staton Check Shirt by Farah (F4WS8023) — £70

F4WS8023 Staton Check Shirt by Farah

There’s all sorts of ways to craft a check patterned shirt, and Farah have experimented with quite a few over the years. This Farah SS18 arrival does all you’d expect from a classic smart-casual option: button down collar, soft and comfortable cotton handle, with Farah’s usual semi-slim fit. We suggest a pair of chinos or dark raw jeans as an ideal outfit.

Brewer Button Down Oxford Shirt by Farah F4WS4045 — £65

F4WS4054 Brewer Button Down Oxford Shirt by Farah

Farah’s flagship shirt, the Oxford Brewer, has two eye-catching new colours foe Spring Summer 2018: Regatta Blue (pictured) and Pink. The washed Oxford weave fabric is over-dyed to leave a strikingly deep colour, and is as comfortable to wear as anything in our collection. We love the white buttons (two on each mitred cuff, plus a button-down collar) and the flattering semi-slim fit. Check out all seven colours here.

Zemlak Raglan T Shirt by Farah (F4KS60J2) — £35

F4KS60J2 Zemlak Raglan T Shirt by Farah

Farah’s vintage clothing tends to stick to simple, tried and trusted designs and colours. This new Farah SS18 raglan sleeve T shirt exemplifies this trend, with a striking black-and-white colour contrast that has drawn all manner of compliments from our customers. As you’d expect from Farah, there’s no skimping on quality — the raglan sleeve panels are cut-and-sewn, rather than cheaply printed.

These items are just a taster from the new Farah SS18 season at Apache. If you fancy a bargain, use our offer code FARAH18 to save 10% online on all Farah gear!